The Lost Glossary: Squarespace Terms Explained (in plain English)


It’s safe to say that a lot of web builder platforms like Squarespace come equipped with their own language. At first, it can be hard to tell the difference between terms that are used by the company that created the product or if the language is universally used to describe something technical.

With Squarespace, both of these ideas are true. They use a fair amount of their own terms to describe the features and functionalities offered through their service. They also use terminology that pertains to websites, generally.

In this post, I share the terms that are Squarespace specific and explain them. No technobabble here, just some plain language that we can all wrap our heads around.

Squarespace Glossary Of Terms

This list is organized alphabetically so you can quickly and easily reference a word of phrase. Simply click on a letter to be taken to that section. Check it out below!



Author Profiles - Essentially, a bio and similar to the short paragraphs seen on a bloggers blog. Author profiles are used to share the bloggers personality. It’s possible to create an Author Profile in the Skye and Farro template families.

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Banner Image - The first large image to appear on the home page or landing page of your Squarespace site. This image, in website terms, is also known as the “hero” image.

Blocks - In my opinion, this is the most Squarespace term of all the terms. Blocks are the heart of Squarespace’s functionality. They help shape and create each page of your site by displaying content. Without content, there’s no website.

Blog Page - For template families Skye and Farro, the blog page is the home page or landing page of your site. For all other template families, the blog page is a list of your posts displayed vertically.

Burger Navigation - Perhaps this one came up around lunch time. Burger Navigation to the appearance and style of the main navigation on mobile sites. It is also available on some of the template families. It looks like three horizontally stacked lines.

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Category - A category helps to organize content such as blog posts, events, or products. If you’re familiar with blogging, you’ll notice that posts fall under a certain theme, subject or topic, and these are organized by category. The are active links that will filter your content.

Cover Page - Sometimes referred to as one page websites around the world wide web, cover pages are laser-focused sites with multiple uses. Squarespace cover pages support a Call to Action (CTA), images, video, music, and text/copy.

To learn more about their flexible uses, check out this post.
To make your own, head over to this post.

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Event Page - A web page that displays a chronological list of upcoming events. On Squarespace these pages function similarly to a  blog page, and in some ways, a product page. Events can have categories, tags, location information, images, links, and text.

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Folder - Folders help organize pages in the navigation area of your Squarespace site. These are not pages themselves, much like a non-digital, paper folder is not a page but it can hold pages. When added to the navigation area of your site, they create a drop-down menu listing all the pages within the folder.

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Gallery Page - A type of page the specifically displays visual content like images, photos, and videos. How the content is displayed will vary between template families since all gallery pages do not function or look the same across Squarespace templates. There are currently 4 design types available.

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Infinite Scroll - Just as the name implies, it’s endless. Infinite scroll is used to describe a web page that continuously goes on until there is no more content to display. Think of a news site or blog that displays more stories as you continue to work your way down the page. There’s always more to read and no footer seems to be present to end the page. It just keeps on scrolling downward.

Index Page - Super versatile and flexible, Index Pages organize multiple pages giving the appearance of different sections on one page. Because these are individual pages they can each be styled differently, too!

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Link - A link is a universal term pertaining to the web that refers to text or copy that when clicked will connect and direct to other content either on the web page, to another page on the site, or to content on another website. In Squarespace, links can also be used with a text block to create connections to phone numbers, email addresses, and files. Links do not have to be text based since images can also serve as links.

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Parallax - Currently specific to the Brine template family, parallax scrolling give web pages the perception of depth. Small amounts of text, sometimes large and bold appear to roll over an image in the background.

Pre-Footer - The footer is the section of your site and web pages that appears at the bottom. Some Squarespace template have a section between your page’s content and the footer area called the pre-footer. This area can be used for additional content to be displayed site-wide like an Instagram feed.

Product Page - Used by eCommerce sites but available to Business plans and up, the Product Page is a way of display products. They serve as organizer of all of your products and like Blogs and Event pages, Product pages can display images, links, categories, tags, as well as sizing information, colors, and other details.

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Slideshow - If you want to display images or video in a slideshow format, this is the block for you! It’s one of the four types of gallery pages that is available, currently.

Style Editor - The Style Editor varies between template families so, they are not all created equal. The Style Editor controls the look and feel of your Squarespace website.

Summary - A type of content block in Squarespace. A very versatile block that when placed on a page or section of your site will pull content based on categories or tags stipulated by you. These can be used to display a collection of recent blog posts or images.

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Tags - Tags are keywords that give a detailed description of content.

Tweaks - Squarespace will refer to adjustments and changes to templates made in the Style Editor as “tweaks”.

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See something missing from this list?
Think something should be added to this list?
Email me: hello at Studio Bianca dot co!